Boden

Their style is adorable, their re-sale value (kids) is second to none.  They are pretty pricey however.  Right now they're doing 20% off a new kids and womens item each day.  Plus 15% off all and free shipping again!  The jeans shown are girls currently 20% off (today only!)  Check out the site each day for new items.

Boden does this cool thing called Refer A Friend (RAF for short) where you enter a friend's email or mailing address for a credit to your account ... it's like earning free clothes!  It's in UK Pounds, so you earn 1.50 for each email address and 2.50 for each mailing address, up to six [new ones] per month.